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Dan Wilson

Chief Data Officer

How to Pick the Right Influencer Agency When Your Goals Are Both Brand Awareness and Sales

Dan Wilson

Chief Data Officer

How to Measure Influencer Marketing ROI: A Complete Guide to Attribution

Dan Wilson

Chief Data Officer

Beauty Influencer Marketing in the UK: How to Measure What Actually Drives Growth

Dan Wilson

Chief Data Officer

Alternatives to Traditional Agencies for Influencer Marketing in the UK (And How to Choose)

Dan Wilson

Chief Data Officer

Most Brands Waste Their MMM Outputs. Here’s 6 Ways Leaders Turn Insight Into Impact

Will Frappell

Chief Growth Officer

Stop Measuring. Start Growing. Why Your Data Strategy Needs a Decision Engine.

Dan Wilson

Chief Data Officer

AEO, GEO, LLM Search, AI Search: Should Marketers Actually Care?

Hannah Cooke

Head of Client Strategy

Creative Optimisation Has Entered a New Era And Most Brands Still Aren’t Ready

Sasha Jeppesen

Head of Influencer & Creative

The 2 Influencer Trends That’ll Dominate 2026

Dan Wilson

Chief Data Officer

Essential Lessons for Influencer Marketing Success